Certifications: why should it be certified?

I vantaggi delle certificazioni per un'azienda

Certifications: why should it be certified?

The success of a company depends on the strategic decisions it makes every day. In fact, acquiring quality management systems capable of reducing corporate complexity and certifying its products can, in fact, mark the future of a company in a positive way.

System and product certifications

Before going into the question, it is good to first make a distinction between system certifications and product certifications:

  • System certification defines the criteria by which an organization can manage its production cycle in order to satisfy the needs of customers, with a view to continuous improvement. The best known are ISO 9001 certification, which concerns the quality management systems, ISO 14001 and EMAS the environmental management system, ISO 45001 the occupational health and safety management system, ISO 22000 food safety, UNI ISO 37001 the management system for the prevention of corruption, SA8000 the ethical management and social responsibility.
  • Product certification is instead associated with a tangible product or service and ensures that certain technical requirements are met, established by national or international standards. This is the case for ISO 22005 supply chain traceability certification, the standards of GFSI standards (Global Food Safety Initiative) including BRC, BRC Packaging, IFS FOOD, IFS BrokerFSSC 22000, Global Gap, etc.


A choice that makes the difference

Now back to the initial question: why get certified? What are the benefits and benefits for the entire business organization?

Today, customers ask companies to have more attention to quality, the environment and a greater commitment to social issues. For this reason, acting in full compliance with all the quality, safety and sustainability standards required by the regulations is a choice that can really make a difference. We must, in fact, imagine certification as an indispensable business card, a recognition, able to offer the company a real competitive advantage. To better understand why we take a closer look at the main advantages:


A certified company not only acquires a value for itself, but shows its customers how much it cares about environmental protection, food safety, the quality of its products and services, and safety in the workplace. In this way the customer can make a more informed choice and the company will increase its reputation.


System certifications help simplify organizational procedures, standardize and automate processes, streamline activities and optimize time and resources. Thus not only will organizational flexibility increase, but it will be easier to achieve the set objectives in less time.

Efficiency and effectiveness

Greater flexibility means precisely greater efficiency and effectiveness of internal production processes. Managing an organization according to a systemic and process approach will allow for streamlining procedures, avoiding duplication and overlapping, detecting errors, creating synergies and achieving better performance over time.


Having a certification also means encouraging immediate access to documents, wider data sharing, better communication and transparency towards the employees most involved in decision-making processes and towards consumers, who can count on a service or a final product of quality.

Customer satisfaction

The certified organizations are more attentive to the needs of the customers, they know how to grasp their latent needs and find new ideas for improvement for their services. The more customers are satisfied, the more the company will grow at a fast pace, increase its market shares and gain their confidence in the medium to long term.

Control and measurement of results

Certified organizations are subject to periodic checks and inspections. In this way it will be possible to monitor and evaluate over time if what was previously planned has been done, on the basis of specific performance indicators and thanks to standardized processes and reliable data to improve business decisions.

New markets

Certifications are essential to respond to requests always more pressing than the company in terms of quality, health, environment, food safety and in the workplace, a strategic element to differentiate themselves from competitors and enter, with an extra gear, into new markets, never explored before. At this point, companies just have to ask themselves: “Why not get certified?” Certification means marrying a real method for a more careful, responsible and integrated management of your organization. It is, moreover, an almost obligatory path in the light of the current global scenarios, a unique opportunity to grow and innovate one’s business.

If you want to certify your company and ask for targeted consultancy, rely on industry specialists. The Studio Santoro team has 15 years of experience and will guide you in choosing the service that best suits your needs, guaranteeing you maximum commitment and professionalism.